Sunday, September 20, 2009

Southwest - Text to Signup for Email

Southwest now allows fliers to sign-up for their click-n-save email program via text. This is especially convenient for travelers since they most often have a mobile device with them.

Here's a screenshot of their boarding pass with an ad for this new feature.

1 comment:

Janet said...

Ed, does this mean they're putting ads/promo copy in boarding passes?? even if partner/house ads? Maybe I don't fly enough but I haven't seen this on either NWA or Midwest yet. another place to put a subscribe invite??