Lots of marketers struggle with getting home page real estate for their email sign ups.
Follow our President's lead. Put a prominent quick sign up at the top right of your website home page.
Don't be lame. Links to forms are so last year & last President.
Barack Obama's Home Page
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George Bush's Home Page
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George Bush's Subscription Page
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Some Like Macy's Don't Collect Email on Home Page
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Wal-Mart Does a Quick Signup, but on Footer
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Thursday, May 7, 2009
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