1. Unconditional Free Shipping if you type a promo code (on the left of their home page)
2. Free Shipping if you spend over $50, no promo code required (on the right hand side)
I can just imagine the discussions that led to this strategy.
Sunday, December 7, 2008
Sephora Launches Customer Intelligence Test
This week Sephora's free shipping offers
1. Unconditional Free Shipping if you type a promo code (on the left of their home page)
2. Free Shipping if you spend over $50, no promo code required (on the right hand side)
I can just imagine the discussions that led to this strategy.
1. Unconditional Free Shipping if you type a promo code (on the left of their home page)
2. Free Shipping if you spend over $50, no promo code required (on the right hand side)
I can just imagine the discussions that led to this strategy.
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